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Terms of Service

Last updated: 7 July 2026

These Terms of Service ("Terms") govern your use of the Conversion Intelligence Engine (the "Service"), operated by [COMPANY NAME] ("we", "us", "our"). By accessing or using the Service, you agree to be bound by these Terms. If you do not agree, please do not use the Service.

1. The Service

The Service analyses website pages and produces reports identifying potential conversion issues ("leaks") along with suggested improvements. The reports are provided for informational purposes to help you improve your website. They are recommendations, not guarantees of any particular result.

2. Accounts

To access certain features you must create an account. You are responsible for keeping your login details secure and for all activity under your account. You must provide accurate information and notify us of any unauthorised use.

3. Subscriptions and payment
  • Paid plans are billed monthly in advance at the price shown at the time of purchase.
  • Payments are processed by our third-party payment provider.
  • Your subscription renews automatically each month unless you cancel.
  • You can cancel at any time; your plan remains active until the end of the current billing period.
  • Each plan includes defined limits (such as monitored pages and monthly audits) as described on our pricing page.
4. Refunds

Except where required by law, subscription fees are non-refundable. If you believe you have been charged in error, contact us and we will review the matter in good faith.

5. Acceptable use

You agree not to:

  • Use the Service for any unlawful purpose.
  • Audit websites you do not own or have permission to analyse, where such analysis would breach any law or third-party right.
  • Attempt to disrupt, overload, reverse-engineer, or gain unauthorised access to the Service.
  • Resell or redistribute the Service without our written permission, except as expressly permitted by your plan.
  • Use automated means to abuse free-tier features or circumvent usage limits.

We may suspend or terminate accounts that breach these Terms.

6. Intellectual property

The Service, including its software, design, and content, is owned by us and protected by intellectual property laws. We grant you a limited, non-exclusive, non-transferable licence to use the Service in accordance with these Terms.

The reports we generate for you are yours to use for your own business purposes. The underlying methodology, analytical framework, and software remain our property.

7. Disclaimer

The Service is provided "as is" and "as available". While we work to make our analysis accurate and useful, we do not warrant that the Service will be uninterrupted, error-free, or that following our recommendations will produce any specific increase in conversions or revenue. You are responsible for deciding whether and how to act on the reports.

8. Limitation of liability

To the fullest extent permitted by law, we will not be liable for any indirect, incidental, or consequential losses, or for any loss of profits, revenue, or data, arising from your use of the Service. Our total liability to you for any claim shall not exceed the amount you paid us in the twelve months preceding the claim.

Nothing in these Terms excludes or limits liability that cannot be excluded or limited under UK law.

9. Termination

You may stop using the Service and close your account at any time. We may suspend or terminate your access if you breach these Terms or if we discontinue the Service. On termination, your right to use the Service ends immediately.

10. Changes to these Terms

We may update these Terms from time to time. When we make material changes, we will update the "last updated" date and, where appropriate, notify you. Your continued use of the Service after changes take effect constitutes acceptance of the revised Terms.

11. Governing law

These Terms are governed by the laws of England and Wales, and any disputes will be subject to the exclusive jurisdiction of the courts of England and Wales.

12. Contact

Questions about these Terms? Contact us at [CONTACT EMAIL].

[COMPANY NAME]
Leicester, United Kingdom

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